Episode 76

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Published on:

9th Dec 2025

Space To Make A Difference Part 3: A New Look and Feel

The story behind creating a brand new brand. When SES and IntelSat joined forces…

Sequel, a branding and digital agency based in New York City, talks about the creative process to building a new tagline, motto and set of values.

This episode features:

Jen Decker (IntelSat/SES Brand and Digital Marketing Manager)

Alex Reed (Head of Strategy and Research at Sequel)

John Nishimoto (Partner and Executive Creative Director at Sequel)

& Dana Gonsalves (Creative Director at Sequel)

Find out more about this new chapter for SES and Intelsat: www.ses.com 

Satellite Stories podcast is presented by Kristina Smith-Meyer, SES content creative and development manager, Global Marketing Communications.

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About the Podcast

Satellite Stories
Space to make a difference
SES is the world's leading satellite operator. We connect and enable broadcast, telecom, corporate and government customers, and enrich the lives of billions of people worldwide.
Satellite Stories host Kristina Smith-Meyer discusses what matters most to our customers and hears how the services SES provide really make a difference.
For more information about what we do, visit SES.com.

About your host

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Clare Freeman

The Podcast Coach: Helping ordinary people share extraordinary stories.

Aged 10, I dreamt of having my own production company called A Small Furry Bear. I presented radio shows on a ghetto blaster in my bedroom with my little brother. Now, some 20+ years later, as a podcast coach and presenter - that day dream has become an everyday reality.

Question is, how can we make your dreams of presenting a podcast come true as well?